Originally published by Bandolier Media
As of the year 2026, there are roughly 5.17 billion social media users worldwide, with about 93% of all internet users viewing social media accounts every month. And since you’re reading this, you’re probably trying to find the best way to reach those billions through your own social media efforts.
If you’re one of the 92% of businesses that use social media for marketing, or are currently using it to launch a new brand, platform or important cause, you probably already know two things.
- A well-run social media strategy is one of the most powerful messaging tools you have at your disposal.
- A well-run social media strategy is A LOT OF HARD WORK!
Who has the time to plan an entire content calendar, follow the latest trends, keep track of upcoming algorithm changes, film videos, respond to comments, and analyze performance across multiple networks (since the average social media user, like those you want to target, has an average of 5.54 separate accounts across platforms)?
That’s where Bandolier Media come in. Using a social media management agency is like a cheat code (without having to create your own video game) that lets you spread your brand message directly and efficiently without the stress of running social campaigns or the high cost of hiring freelancers.
Not convinced? Here are five surprising reasons why hiring a professional agency might be one of the smartest marketing decisions you’ll ever make.
1: The Amount of Time You Save Working With a Social Media Management Organization Will Shock You
Take a minute to stop and think about all the time you or your team currently spends operating your social media accounts. Depending on how much time and resources you’re able to devote, you might find yourself with a laundry list that looks a little like this…
- Wake up.
- Check Slack, Threads and e-mail.
- Check all social media accounts and respond to comments/engage with the community.
- Check your content calendar.
- Brainstorm new ideas.
- Take a meeting.
- Check Slack, Threads and e-mail AGAIN.
- Look at other social media accounts to engage with.
- Lunch.
And so on. You get the idea. And that’s before you take into account finding freelance photographers or filmmakers to create the content.
Imagine being able to free your day by partnering with an agency that can do all the heavy lifting for you, while still ensuring you release the best social content that fits your strategy to reach your goals. With all that new free time, you can focus on other areas of growth, confident that your socials are in good hands.
2: Your Voice Actually Becomes More Consistent and Sounds More Like YOU
When you’re juggling multiple accounts and messaging strategies while keeping up with social engagement, it can be difficult to stay consistent. A staggering amount of social accounts exhibit issues like mixed messaging, long gaps between posts, low-quality images or videos and a variety of other small mistakes that make your brand look less professional and muddle your messaging.
Social media management services ensure you never have to worry about any inconsistent messaging. From strategy and concepting through production and publishing, your messaging becomes more consistent and your voice more clear.
3: Social Media Management Agencies Have Access to the Most Cutting-Edge Social Media Tools
One major benefit of working with a partner for social media management comes from the tools they have at their disposal. Instead of paying for all the enterprise tools, design software, or scheduling platforms, your social media management agency will have those tools and more, designed to get your message to the largest audience possible.
These tools come in handy. Social media is constantly changing, and your agency can use these tools and their vast experience to stay ahead of the curve, adjusting for algorithm changes, staying on top of new trends, and streamlining the daily management of your accounts.
4: You Don’t Just Save Time by Hiring a Social Media Management Agency. You Save Money.
Whenever you hire a marketing team, the justification is typically pretty clear. It’s much less expensive to work with an agency than to build a team of full-time employees. The highest cost for social media marketing typically doesn’t come from production or ad spend (though Bandolier offers services for both of those approaches). It comes from people, and it comes from time.
Managing and maintaining social media accounts is extremely time consuming. That’s where having a dedicated agency helps. Their streamlined efforts and interconnected teams get the same work done in less time, with you benefiting from the hourly savings. So not only will the agency save time for your team, their efficiency means you pay for less, while getting so much more.
5: Instead of One Social Media Manager, You’ll Have an Entire TEAM
No matter if you’re a budding influencer or the head of social for a major brand, you’ll probably need some help. Even if you’ve put together a small team, you undoubtedly will have to bring in freelancers and specialists when special needs arise.
But when you hire a social media management team, that’s what you get – a team. Just take a look at all the content creation and full social media management services Bandolier provides:
- Concepting Creative Production
- Community Management
- Influencer Sourcing And Content
- Paid Media Management
- Platform Analytics
- Creative Concepting
- Filming
- Design
- Post-Production
- Formatting For Multiple Channels
- Strategic Guidance On Posting
- Strategy and Concepting
- Creative Production
- Ad Formatting & Optimization
- Media Buying
With all the offerings of the agency at your disposal, you can be an influencer, a small business owner, or a massive brand – no matter your size or needs, the right social media management relationship means you have a dedicated team that’ll put you ahead of your competition.
So what are you waiting for? If you’re curious how social media management services can help grow your audience with Bandolier Media, reach out to us today and we can show you the true value of partnering with the right social media management agency.
